Prompt Like a Pro

How to Use ChatGPT to Create Killer Content Without Losing Your Voice

Blog Outline + Draft

Let’s be real—ChatGPT is magical if you know how to speak its language. This blog is your all-access pass to the world of high-performing prompts. Learn how to guide your AI assistant with clarity, tone, and purpose to get results that actually sound like you.


Why Prompts Matter

Think of ChatGPT as your content genie. The more specific your wish (aka your prompt), the better the outcome. Vague instructions = generic results. But powerful prompts? They create scroll-stopping gold.

  • Bad prompt: “Write a post about Instagram.”
  • Great prompt: “Write a 3-slide Instagram carousel teaching service-based businesses how to find content ideas using Pinterest trends. Start with a strong hook, and end with a cliffhanger.”

The Anatomy of a Great Prompt

Break your prompt down like this:

  1. Goal: What do you want the content to do? (Engage, Educate, Sell?)
  2. Platform: Where will it live? (Instagram? LinkedIn?)
  3. Tone/Style: Casual, Gen Z, Professional, Sassy?
  4. Structure: Carousel, Tweet, Video script, Caption, etc.
  5. Topic or Input: Blog post, idea, headline, or keyword.

Example Prompt:
“Write a Twitter thread in a casual tone, using humor, to teach Etsy store owners why Pinterest is better than Instagram for traffic.”


Common Mistakes to Avoid

  • Too vague: “Make a post about AI.”
  • Too long: “Here’s 5 paragraphs. Turn them into a full campaign.”
  • Wrong platform match: Not everything that works on LinkedIn works on TikTok.
  • No context: ChatGPT isn’t psychic. Give it some background.

Sample Prompts That Convert

Prompt 1: “Write this in the style of Alex Hormozi”

Platform: LinkedIn / Instagram
Objective: High-authority, value-packed, conversion-focused
Tone: No fluff. Actionable. Bold.

LinkedIn Post Prompt Example:

“Write a LinkedIn post about the importance of consistent branding. Tone: Authoritative, inspiring, and concise. Structure: Start with a bold statement, provide 2-3 actionable tips, and end with a strong call to action to audit their current branding. Goal: Establish thought leadership and encourage audience engagement through comments and shares.”

Instagram Carousel Prompt Example:

“Create an Instagram carousel post (5 slides) on ‘3 Ways to Boost Your Engagement Rate’. Tone: Enthusiastic, educational, and easy to understand. Structure:

  • Slide 1 (Hook): Catchy title and a question to grab attention.
  • Slides 2-4 (Content): One tip per slide with a brief explanation and a quick example for each.
  • Slide 5 (Call to Action): Ask followers to share their favorite tip in the comments and tag a friend. Goal: Provide valuable, shareable content that drives engagement and saves.”

Blog Post Outline Prompt Example:

“Generate a blog post outline for an article titled ‘The Ultimate Guide to Scaling Your E-commerce Business‘. Tone: Comprehensive, expert, and practical. Structure:

  • Introduction: Hook, what the guide will cover, and who it’s for.
  • Main Sections (3-4): Each section should cover a key aspect of scaling (e.g., ‘Optimizing Your Supply Chain’, ‘Leveraging Digital Marketing’, ‘Building a Strong Team’). For each section, include 3-4 sub-points with brief descriptions.
  • Conclusion: Summarize key takeaways, provide a final piece of advice, and a soft call to action (e.g., ‘Download our free scaling checklist’). Goal: Deliver a highly valuable, long-form content piece that establishes authority and captures leads.”

You’re not using ChatGPT wrong… you’re just lazy with your prompts.

Most people type, “write me a post about Instagram” and expect gold.

That’s like telling a personal trainer: “make me fit.”

You need to be specific:

  • What platform?
  • What tone?
  • What structure?
  • What goal?

AI doesn’t replace you. It amplifies you.

If you want AI to work, become a great director—not just a dreamer.


Prompt 2: “Make this punchy for Twitter”

Platform: X/Twitter
Objective: Quick, clever, insightful
Tone: Short-form power

Output:

You don’t need a better AI.
You need better prompts.

Stop typing “write me a blog.”
Try:
“Write a casual 30s video script for Etsy store owners explaining Pinterest traffic vs. Instagram.”

Your content isn’t mid. Your prompt is.


Prompt 3: “Turn this into a 3-part carousel with a cliffhanger ending”

Platform: Instagram / LinkedIn
Objective: Encourage saves, curiosity, and swipes
Tone: Educational with a hook

Output:
Slide 1:

You’re using ChatGPT wrong (and it’s costing you content quality).

Slide 2:

Fix it with this formula:

  1. State the platform
  2. Add tone & style
  3. Define your goal
  4. Structure it clearly
  5. Give context

Slide 3:

The right prompt = viral post.
Want the exact prompts I use to automate 30+ posts per week?

Crafting Effective Twitter Prompts

To get the best out of AI for Twitter (or X), you need to be specific. Think about the platform’s constraints and how people consume content there.

Here are a few prompt examples designed for maximum impact:


Prompt Example 1: Engaging Question Tweet

“Write a Twitter post that asks a provocative question about the future of remote work. Tone: Thought-provoking, concise, and encourages debate. Structure: Start with a strong question, add a brief, intriguing statement to spark curiosity, and end with a relevant hashtag. Goal: Drive engagement through replies and shares, position as a thought leader. Character Limit: Aim for under 200 characters to leave room for replies/retweets.”


Prompt Example 2: Actionable Tip Tweet

“Draft a Twitter post offering a quick, actionable tip for improving daily productivity. Tone: Direct, helpful, and motivating. Structure: Start with a hook (e.g., ‘Struggling with productivity?’), provide one clear, actionable tip, and include a benefit-driven statement. Use emojis for visual appeal. Goal: Provide value, get saves/likes, and establish practical expertise. Character Limit: Keep it under 250 characters.”


Prompt Example 3: Bold Statement Tweet

“Generate a Twitter post making a bold, contrarian statement about why traditional marketing is dead. Tone: Confident, challenging, and slightly provocative. Structure: Begin with a strong, declarative sentence, follow with a very brief justification or alternative perspective, and end with a call to agreement/disagreement. Goal: Spark conversation, gain attention, and attract like-minded followers. Character Limit: Maximize impact within 280 characters.”


Prompt 4: “Give me 3 TikTok hook ideas based on this topic”

Platform: TikTok / Reels
Objective: Increase video watch time
Tone: High-energy, scroll-stopping

Output:

  1. “You’re using ChatGPT—and it’s NOT your fault it sounds boring!”
  2. “3 ways you’re sabotaging your content with bad AI prompts (and how to fix it).”
  3. “Stop asking ChatGPT to write your content… until you see this.”
  4. Short-Form Video Script Prompt Example
  5. “Generate a 60-second video script for TikTok/Instagram Reels about ‘Why Your Content Isn’t Converting (And How to Fix It)’. Tone: Energetic, direct, and slightly challenging, with actionable advice. Structure:
  6. Hook (0-5s): Grab attention with a common problem or misconception.
  7. Problem (5-15s): Briefly explain why content isn’t converting (e.g., no clear CTA, wrong audience, lack of value).
  8. Solution/Tips (15-50s): Provide 2-3 quick, practical tips viewers can implement immediately (e.g., clarify your CTA, define your niche, focus on solving problems).
  9. Call to Action (50-60s): Direct viewers to a specific action (e.g., ‘Check the link in bio for our free guide!’ or ‘Comment ‘STRATEGY’ for more tips!’). Goal: Educate viewers, build authority, and drive traffic to a lead magnet or further content.”

Prompt 5: “Convert this long-form post into a 30-second video script”

Platform: TikTok / Reels / Shorts
Objective: Transform into video format
Tone: Friendly, expert

Output:

“Let’s fix your AI prompts in 30 seconds.
Most people say, ‘Write me a post about Instagram.’
That’s vague, and ChatGPT isn’t psychic.
Try this instead:
‘Write a 3-slide Instagram carousel in a casual tone about how to plan content using ChatGPT.’
Boom—usable content in seconds.
Want more prompt hacks? Hit follow.”


Prompt 6: “Summarize this blog post into 3 tweet threads”

Platform: Twitter
Objective: Dissect for multi-thread impact
Tone: Expert & scannable

Output:
Thread 1: “The Secret to ChatGPT Success: Write Better Prompts”

  1. Most people misuse ChatGPT
  2. Vague prompts = vague output
  3. Add platform, tone, format, purpose
  4. Become a director, not a dreamer
  5. Prompt better. Post better.

Thread 2: “Prompting 101: The Formula That Works”

  1. Start with your goal
  2. Choose the right platform
  3. Set the tone
  4. Pick a structure
  5. Add topic or input
  6. Watch AI become your best teammate

Thread 3: “3 Prompt Mistakes to Avoid”

  1. “Write me a post” – too vague
  2. 5-paragraph rants – too much
  3. Wrong match – don’t post TikTok on LinkedIn
    Fix this = better content in less time.

Prompt 7: “Write a motivational LinkedIn post with emojis”

Platform: LinkedIn
Objective: Inspire creators to use AI smarter
Tone: Encouraging, thoughtful

Output:

✨ Content isn’t about working harder.

It’s about working smarter—and prompts are your golden ticket.

I’ve seen creators go from burnout to brilliance by simply learning how to guide ChatGPT with purpose.

Be specific. Add tone. Know your goal.

Your creativity deserves a better workflow.

What’s your favorite prompt trick? Let’s share tips! ⬇️


Prompt 8: “Make this sound like it’s from a Gen Z creator”

Platform: TikTok / IG
Objective: Resonate with younger audience
Tone: Informal, relatable, pop-culture

Output:

You’re typing “write me a blog post” into ChatGPT like it’s 2019

here’s the fix:

  • tell it where the post’s going
  • give it a vibe
  • actually explain what you want

ChatGPT is not your mom. It needs direction.


Prompt 9: “Draft a comment that adds value to this viral post”

Platform: LinkedIn
Objective: Drive profile views via engagement
Tone: Insightful, supportive

Output:

This hits hard. I’ve noticed most people give up on ChatGPT too soon because they expect “magic” from vague prompts.
When you treat it like a teammate—not a mind reader—you get the kind of content that actually converts. Appreciate this post!


Prompt 10: “Rewrite this to sound like a casual conversation between friends.”

Platform: Email / Threads / IG
Objective: Build intimacy
Tone: Soft, chatty, warm

Output:

Want me to send you my fave prompt templates?

Hey love,

So I tried asking ChatGPT to write me a blog post… and honestly, it gave me something so generic I almost cried.

But here’s what I learned: it’s all in the prompt.

Tell it exactly what you want—like you would your assistant. Add platform, tone, structure… the whole vibe.

Total game-changer.


Conclusion:

You don’t need to be a writer—you need to be a great director. With the right prompts, ChatGPT becomes your most reliable content assistant, your creative partner, and your secret weapon.