The text discusses the increasing use of virtual marketing, highlighting the success of the Video Music Awards (VMAs) which was…
Content Marketing
A public family feud over a succession battle within the powerful Murdoch media empire offers important lessons in reputation management,…
Smartmatic, an election tech company, has filed a defamation lawsuit against Newsmax, a conservative media organization, over its 2020 election…
FuboTV, a sports-centered internet live TV service, has filed a groundbreaking lawsuit against media conglomerates Disney, Fox, and Warner Bros…
Nicole Young, a highly respected and innovative figure in the marketing industry, has recently been promoted to the role of…
Ellen Crooke, Tegna's Senior Vice President (SVP) of News, has recently announced her retirement. Throughout her tenure, Crooke made significant…
The CEO of a major media company is stepping down as the company prepares to release an extensive report examining…
Electric vehicle (EV) owners might hold the key to accelerating the adoption of EVs globally. They can help debunk myths…
A senior executive from The Trade Desk Inc. has testified that Google may have negatively impacted the growth of header…
Lay's chips has followed the track of soccer superstars David Beckham and Thierry Henry in its marketing game for the…